The Hard Rock Cafe Melaka which is expected to begin operations next September, can attract between 700,000 and one million patrons monthly.
The new tourism product would be built at a cost of about RM15 million on a 1,858 sq m (20,000 sq ft) site on Jonker Walk. The restaurant will be a new landmark for Jonker Walk, a focus of tourists from all over the world.
Hard Rock Cafe Melaka Expected to Begin Operations Next September
Bernama – Wed, Mar 30, 2011 9:29 PM
MELAKA, March 30 (Bernama)-- The Hard Rock Cafe Melaka which is expected to begin operations next September, can attract between 700,000 and one million patrons monthly.
Melaka Chief Minister Datuk Seri Mohd Ali Rustam said the new tourism product would be built at a cost of about RM15 million on a 1,858 sq m (20,000 sq ft) site on Jonker Walk here.
He said the restaurant will be a new landmark for Jonker Walk, a focus of tourists from all over the world.
"The construction of the Hard Rock Cafe Melaka will certainly boost the state tourism industry through the presence of more tourists, who want entertainment, food as well as souvenirs offered by the cafe.
"Its presence is also proof of investor confidence in the rapid growth of the Melaka tourism industry," he told reporters after witnessing a signing ceremony between the Historical Melaka City Council(MBMB) and Sovereign Creations Sdn Bhd in relation to the construction of the project.
At the ceremony, the MBMB was represented by the Mayor, Zainal Abu, and Hard Rock Cafe Enterprise (M) Sdn Bhd chairman, Tan Sri Syed Yusoff Syed Nassir signed for Sovereign Creations Sdn Bhd.
Meanwhile, Syed Yusoff said the Hard Rock Cafe Melaka will incorporate classic architectural features, as its location is within the UNESCO world heritage site.
"Hard Rock Cafe Melaka is the third cafe opened after Kuala Lumpur and Penang. We are confident about the future of the Melaka tourism industry,'' he added.
Syed Yusoff said the Hard Rock Cafe Melaka will have a car park, bikers corner, local and western food, a corner selling souvenirs and other products which are part of the global Hard Rock identity.—BERNAMA
Malacca, Kota Kinabalu to get Hard Rock Cafe
Malaysia is likely to have two new Hard Rock Cafes within two years as the restaurant and bar chain expands its reach into Malacca and Kota Kinabalu.
This will add to the existing outlet in Kuala Lumpur and a new one scheduled to open at the Hard Rock Hotel Penang in the fourth quarter of this year.
Each outlet will see the investment to the tune of RM4 million to RM5 million, Hard Rock Malaysia Sdn Bhd director Tan Sri Syed Yusof Syed Nasir said.
In a recent interview with Business Times, Syed Yusof said he is evaluating potential locations in Malacca and Kota Kinabalu for the new outlets.
"We are confident of the success of these outlets and expect the return on investment to take about four years," he said.
He said the new outlets will have a more modern concept, similar to the newly-renovated Hard Rock Cafe Kuala Lumpur in terms of presentation.
Each outlet is expected to have a seating capacity of around 200.
In Penang, the Hard Rock Cafe scheduled to open around the fourth quarter, will have 100-odd seats.
The first Hard Rock Cafe in the country opened in Kuala Lumpur in 1991, and has been a successful venture. The cafe, which can accommodate 220 people, underwent a two-month RM3 million makeover last year. It reopened in November last year and is performing well.
On plans for a Hard Rock Hotel opening in Port Dickson, Syed Yusof said it has been put on hold indefinitely.
The hotel was supposed to be built on a 5.27ha of land in Si Rusa, Port Dickson.
Syed Yusof also operates the 570-room Concorde Hotel Kuala Lumpur, the 381-room Concorde Shah Alam and the 338-room Concorde Inn KLIA.
Other hotels include the 18-room Lakehouse in Cameron Highlands, the 34-room Casa del Mar Langkawi and specialty restaurants Saloma Theatre Restaurant and Bistro.
Syed Yusof said he is now busy with the development of 64 bedroom suites and 32 apartments at Casa del Rio Malacca and the RM2.5 billion Four Seasons Place in Kuala Lumpur.
--Business Times
Hard Rock Cafe terbesar di Malaysia bakal dibuka di Melaka
March 30, 2011 by mail
MELAKA 30 Mac – Restoran dan pusat hiburan terkemuka, Hard Rock Cafe memilih negeri ini untuk membuka premis ketiganya di negara ini September tahun depan.
Berkeluasan kira-kira 20,000 kaki persegi, premis tersebut menjadi Hard Rock Cafe terbesar di negara ini apabila turut menyediakan tempat letak kereta bertingkat.
Ia dijangka memulakan pembinaan dua bulan lagi oleh syarikat Sovereign Creations Sdn. Bhd.
Pengerusi Hard Rock Cafe Malaysia, Tan Sri Syed Yusof Tun Syed Nasir berkata, restoran terbaru itu akan mempunyai 180 kerusi berbanding Kuala Lumpur 200 kerusi dan Pulau Pinang 130.
“Hard Rock Cafe Malacca akan dibina di Jonker Street kerana ia merupakan antara tempat tumpuan pelancong terkenal di negeri ini,’’ katanya pada sidang akhbar selepas majlis memeterai memorandum persefahaman (MoU) antara Sovereign Creations Sdn. Bhd. dengan Majlis Bandaraya Melaka Bersejarah (MBMB) di sini hari ini.
